Overview
As one of the core businesses under Coinstreet Group, CSpro provides primary market brokerage and distribution of Security Tokens ("ST") to Professional Investors ("PI"). CSpro's vision is to create new and alternate ways for companies to raise capital through Security Token Offerings ("STO"), as well provide new means for PI to invest in alternative investment through tokenized form of Real World Assets ("RWA").
My Role
As a UI/UX Designer, I am dedicated to creating intuitive and engaging user experiences that seamlessly blend functionality with aesthetics. My role involves conducting user research to understand needs and behaviors, developing wireframes and prototypes, and collaborating closely with developers and stakeholders to bring designs to life. I focus on crafting user-centered designs that enhance usability and accessibility, ensuring that every interaction is smooth and satisfying. With a keen eye for detail and a passion for innovation, I strive to elevate the user journey, making digital products not only visually appealing but also highly effective.
Design Solutions
Challenges |
Solutions |
|---|---|
| Lack of Comprehensive Overview The current website does not effectively communicate what CSpro is and its mission, leading to potential confusion for first-time visitors. |
Engaging "About Us" Section for Clarity Create a dedicated "About Us" section that concisely explains CSpro's mission, vision, and show the team members. Use engaging icons to summarize key points, ensuring clarity and immediate understanding. |
| Tokenization of Real-World Assets Users struggle to identify which real-world assets can be tokenized and how they are categorized. |
Categorizing Tokenizable Assets Create an intuitive layout that categorizes tokenizable assets, using clear descriptions and visual aids to enhance understanding. |
| Navigation Hierarchy The extensive content available makes it challenging to navigate the site effectively. |
Tiered Navigation System Implement a structured, tiered navigation system that organizes content logically, improving user accessibility and experience. |
| Mobile Responsiveness The website needs to be optimized for mobile devices to cater to users on the go. |
Responsive Design for Usability Utilize responsive design techniques to ensure the site adapts seamlessly to various screen sizes, enhancing usability across devices. |
| Investor and Issuer Forms There is a need for efficient forms for investors and issuers to facilitate engagement. |
User-Friendly Submission Forms Design user-friendly forms that simplify the submission process, focusing on clarity and ease of use to encourage completion. |
| News Page Development Users require a centralized location for news updates, categorized for easy navigation. |
Dynamic News Page With Categories Create a dynamic news page that allows users to filter content by categories, improving engagement and information retrieval. |
Engaging "About Us" Section for Clarity
Create a dedicated "About Us" section that concisely explains CSpro's mission, vision, and show the team members. Use engaging visuals and icons to summarize key points, ensuring clarity and immediate understanding.
Categorizing Tokenizable Assets
Create an intuitive layout that categorizes tokenizable assets, using clear descriptions and visual aids to enhance understanding.
Tiered Navigation System
Implement a structured, tiered navigation system that organizes content logically, improving user accessibility and experience.
Responsive Design for Usability
Utilize responsive design techniques to ensure the site adapts seamlessly to various screen sizes, enhancing usability across devices.
User-Friendly Submission Forms
Design user-friendly forms that simplify the submission process, focusing on clarity and ease of use to encourage completion.
Dynamic News Page With Categories
Create a dynamic news page that allows users to filter content by categories, improving engagement and information retrieval.